Positive and negative printing on adhesive tapes

Two important terms in the printing of adhesive as well as non-adhesive tapes are the positive and the negative printing.

Positive printing of tapes

It can best be explained on the example of a simple letter. If we want to print the letter A using positive printing, the letter A will remain elevated on the printing plate and the entire remaining area will be lowered, so that during printing, only the letter is immersed in colour and this colour is transferred to the printed material, which then looks for example like a sheet of paper in a book. 

Negative printing of tapes

It follows logically from this that in case of the so-called negative printing, the letter A will be engraved in the printing plate so that during printing, the entire remaining area will be immersed in colour and only the area of the letter A will remain without colour.